Visual Communication Theory And Research: A Mass Communication Perspective

In today's multimedia environment, visuals are essential and expected parts of storytelling. However, the visual communication research field is fragmented into several sub-areas, making study difficult. Fahmy, Bock, and Wanta note trends and discuss the challenges of conducting analysis of images across print, broadcast, and online media.

• • Author: S. Fahmy, M. Bock, W. Wanta
• • Publisher: Palgrave Macmillan
• • Publication Date: May 01, 2014
• • Number of Pages: 202 pages
• • Language: English
• • Binding: Hardcover
• • ISBN-10: 1137362146
• • ISBN-13: 9781137362148