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Bloomsbury Visual Arts

Peacock Revolution: American Masculine Identity And Dress In The Sixties And Seventies (Dress And Fashion Research)

Peacock Revolution: American Masculine Identity And Dress In The Sixties And Seventies (Dress And Fashion Research)

ISBN-13: 9781350056435
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The Peacock Revolution in menswear of the 1960s came as a profound shock to much of America. Men's long hair and vividly colored, sexualized clothes challenged long established traditions of masculine identity. Peacock Revolution is an in-depth study of how radical changes in men's clothing reflected, and contributed to, the changing ideas of American manhood initiated by a 'youthquake' of rebellious baby boomers coming of age in an era of social revolutions. Featuring a detailed examination of the diverse socio-cultural and socio-political movements of the era, the book examines how those dissents and advocacies influenced the youthquake generation's choices in dress and ideas of masculinity. Daniel Delis Hill provides a thorough chronicle of the peacock fashions of the time, beginning with the mod looks of the British Invasion in the early 1960s, through the counterculture street styles and the mass-market trends they inspired, and concluding with the dress-for-success menswear revivals of the 1970s Me-Decade.


  • | Author: Daniel Delis Hill
  • | Publisher: Bloomsbury Visual Arts
  • | Publication Date: Apr 05, 2018
  • | Number of Pages: 232 pages
  • | Language: English
  • | Binding: Hardcover
  • | ISBN-10: 135005643X
  • | ISBN-13: 9781350056435
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